How to Get Great Reviews


Innkeeper Selena Einwechter

Master innkeeper Selena Einwechter of Asheville, N. C.'s B&B on Tiffany Hill has received many wonderful reviews and as a result has gained the attention of prized media.  Since the inn is relatively new, we wanted to share with you how Selena has built her business with reviews from her guests. We've also added another letter from an inn in California.

Friends Pam & Marty

Innkeeper #1

"Most of my guests become friends and they want me to succeed. You can see that in the reviews. I think it starts with the moment they arrive. I personally show an interest in each of the guests who walk through the door. One-nighters are tough....two-nighters can catch the magic but 3 or more nights and they are won over as friends!  They want me to succeed!" 

"My thank you note to them is nothing special except that they feel like it is the least they can do after having an enjoyable stay.  Not everyone writes one, but when they do.....well, even I am amazed at what they write.  Even Tony's review today is SO special to me!  This was their 3rd visit in 12 months!

Here is what I say in the thank you:"
Guest Name,
It was wonderful having you at Tiffany Hill this week!  Hope you enjoyed your stay, found your accommodations comfortable and that you will make Tiffany Hill your destination of choice whenever you visit Western NC.  I promise to do all I can to make you feel like this is your home away from home. 

If you have the time and would be willing to share your experience at the B&B, it would be wonderful if you could write a review for one of the bed and breakfast online directories:
This would be so helpful as people do read them and comment to me that the reviews helped them decide to stay on the Hill. Thank you again for being our guest.  Hope your trip home was easy going and that the memories of your time on Tiffany Hill will linger a while!  Looking forward to welcoming you back in the Spring!

Selena,  Bed & Breakfast on Tiffany Hill

"Deborah, I take reviews seriously! I know the impact of reviews and I take them seriously.  So many new guests have said they looked at the reviews to make their decision.  So I not only solicit them, I watch them as they are posted. Deborah, I think it is all about the relationship you build with the guests....that's the bottom line.  I serve them while are here and they are happy to write a review."

Innkeeper #2's Thank You Letter Asking for Reviews

Dear Marc & Cameo,



Thank you for your recent stay with us at the ________Inn. It was a pleasure to host you and we look forward to your next visit!


We hope that you found your room comfortable and our inn warm and welcoming. If you have any comments or suggestions to share with us, please just reply to this email, or contact us at ___-________. We'd love to hear from you.


Your return visit and your referral to friends and fellow travelers is our highest compliment.


Your opinions matter to all travelers, not just us!  If you would be so kind as to write a review of your stay on one or any of the following web sites, we would forever be grateful. 

For Yelp use:

TripAdvisor use:   

Bed and Breakfast .com use: 

I Love Inns use:


Become a Fan of the Inn  at http://www.__________/facebook


Thank you again for staying at the ------------------Inn.


(Innkeeper name)


The Staff at ___________

Over a period of a year, this letter gleaned an amazing number of reviews, maximizing each referral site. Numbers of reviews currently posted on the sites above include 38, 300, 131, 70 etc. 

iLoveInns Offers Innkeepers Review Cards at Cost

Click below to order more review cards


3 Steps to Adding Review Widget

1.  Log into the innkeeper editor located at
2.  Click "Review widget"
3.  Personalize the widget with your colors or select a color theme, then copy the code provided to your website! Or email the code to your webmaster.

Sample Reviews Selena has received:

This B&B is perfect for any occasion you may be celebrating. Selena treats each day as a celebration and makes sure her guests can appreciate the time they are spending at her B&B. Excellent food, beautiful rooms, lovely surroundings and a feeling that your every wish is being taken care of. I stayed there with a group of college friends and we did not want to leave! We felt at home from the moment we arrived until Selena waved us off as we headed home. I will be back. Roni K

While the holiday season can be a time of hustle and bustle, frantic scheduling, shopping, and of course giving (sometimes too much of yourself) my fiancé and I found the perfect yuletide romantic retreat to pave the way a much needed reconnection. The Charlottesville suite has the romance inducing combination of fireplace, extravagant bathroom (huge soaking tub), and gorgeous decor with a four poster king size bed and sweeping views of the property. Selena was absolute genius with outing suggestions as well quiet thoughtfulness for our downtime. We no doubt, were able to refocus on our commitment to each other, all the while a lot more joyous to our family due to romantic holiday home away from home. Thank you Selena! Anthony T

This is the perfect romantic getaway! This was designed to be a romantic bed and breakfast as a forethought, not an afterthought. Selena, the innkeeper, has thought of every little detail and treats everyone as royalty! It has classy, beautiful rooms, with both a beautiful front and back porch. There are so many private places for a couple to sneak away in her beautiful gardens. This B & B is centrally located to so many things - great restaurants for dinner, the Biltmore, Flat Rock Playhouse, hiking, etc. I've stayed here twice, and each time I'm wishing for just one more day. Sherlan A