Fall is the Perfect Time to Find a Mentor – Free Innkeeper Shares What Free Consulting from SCORE Did for Her Inn Lynne Griffin of Lancaster, Pa.’s Australian Walkabout Inn found helpful advice from a SCORE mentor that has built her clientele in an extremely competitive area. Here’s what she said, “I think the most significant […]
Read More»Find a $200 Photographer and People Will Stay on Your Website a Lot Longer How to Find a Really Cheap Photographer The photographer one of our staff met this month didn’t carry lights or lots of equipment to get these arresting shots. Just a tripod and a camera! But — the camera was an […]
Read More»5 Inns Reveal the Good, the Bad and the Ugly and How to Fix it Good Design, Good Title Tags Chatham Gables Inn Good Website Design and Good Title Tags – Study the title tags – always include city and the region (Cape Cod and Chatham in this case). This is something many “designer-types” […]
Read More»4 Ways to Tell If Your Site is Mobile-Friendly the Way Google Likes It Google says a website is mobile-friendly if: It avoids Flash and other software that doesn’t play well with mobile devices. It sizes the screen to fit the device (and nixes horizontal scrolling). It has readable text that doesn’t need to be […]
Read More»Lifestyle Photo Brings in $4,000 in One Use Thanks to industry photographers like Jumping Rocks, finding great photos is easier than former years. This morning I found a fabulous photo in a New York Inn’s newsletter and in response to my inquiry, the innkeeper said, “Yes! 7-10 reservations.” (Least expensive room $399.) Some booked for […]
Read More»3 Reasons Why You Really, Really Need a Blog Now Start making good blog posts and you’ll get more traffic. When you have a good well-written and informative B&B Blog, you get higher in Google rankings and get more traffic. You might have spent a lot of money on your website, but if you don’t […]
Read More»You Won’t Believe How Wedgwood Inn Made November and December High Season Last week I asked Carl Glassman if he still kept November full at the 1870 Wedgwood Inn and he replied: “Yes! Deborah, “Our Wedgwood Inns in New Hope, Penn. are overwhelmed with Lodging Requests for the month of October, despite keeping our online calendar […]
Read More»The #1 Best Way to Research for Your Next Website Look at 100 Good / Bad Websites **** – It’s an easy way to educate yourself so you know what the possibilities are. Get out a notebook or start an email to self during the process and take note. What do I like about this […]
Read More»Take a look at this photo shoot for $200! (Southern California price – mileage may vary.) This photographer didn’t carry lights or lots of equipment to get these arresting shots. Just a tripod and a camera! But the camera was an HDR – a High Dynamic Range camera with an automatic HDR – you click […]
Read More»Going out for dinner can be a bit like attending a magic show. You see the menu (the magician), you know some of the ingredients (the props), and what shows up on your table is a plate full of enchanting flavors (the mind-blowing illusion). How do so many inn chefs manage to astound and delight […]
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